design indaba simulcast - day two

even more design love…

Tonic made awesome SLOW lounges, Porky was a breath of creative fresh air and very engaging, Piet was savvy, United were moving, Mathieu was charming and amusing.

Tonic
Greg Gamble + Philip vd Merwe
http://www.designindaba.com/speaker/tonic
Responsible for the SLOW lounges at local airports (soon to be rolled out worldwide)
New showroom in Woodstock, Cape Town
fight against the chipboard furniture

http://tonicdesign.co.za/
http://tonicdesign.co.za/projects/contract/slow-lounge/

Tsai
http://www.designindaba.com/speaker/y-tsai
2008 Voted Most Beautiful Object in SA - Nested Bunk Beds
'Make a Dent in Your Universe' - Steve Jobs
Winner of Urban Mosaic 'Your Street' Competition, proposing the use of fire retardant paint in informal settlements to prevent fires and uplift the community with colour
Collaboration SAFmarine - Sports Centre, Visserhoek Classroom
'have fun, learn from the process'
'pursue an idea with great persistence'
Proposal to convert CT unfinished bridge into a Museum
use design to create social impact

http://www.tsaidesignstudio.com/

Porky Hefer - Product Designer
http://www.designindaba.com/speaker/porky-hefer
This talk is not to change the world, but rather to offer some words of encouragement
Used to work in advertising (most awarded South African in advertising)

Responsible for Nandos 'finger puppet' ad - love that ad
Got to the point where we needed clients more than they needed us, saw too many brilliant ideas throw away by minor people due to politics and ignorance
Left and started Animal Farm, now on his own.
The simpler your idea, the bigger your audience - too complex, too niche!
I consider myself an 8 year old with 35 years experience - but I can use power tools without adult supervision :)
Disconnect from the ipad, ipod, imac and get sketching, test those ideas iUseapen
NEVER stop evolving, with every thing you do, do something NEW every time
Lite, Weavers Nest, Giant Coca-Cola crate man - sustainable, zero waste art.
Inspired by a dog at the beach that looked like it had human teeth - created Rogz Grinz Ball
TRUST YOUR GUT
No one is going to say 'leave my company, cos I'm paying you too little' http://www.tvspots.tv/video/45182/NANDOS--FINGER-PUPPET
http://www.animal-farm.co.za/

Akshat Verma - copywriter turned screenwriter
http://www.designindaba.com/speaker/akshat-verma
Wrote Delhi Belly 10 years ago and has kept it all this time
Use the power of inertia - bodies in motion tend to stay in motion - keep writing all the time
There are no guaranteed rules for writing a blockbuster, rather turn the expected on its head
bisociation - bringing together things that don't belong together for great results

http://www.dnaindia.com/lifestyle/report_akshat-verma-he-knows-how-to-produce-delhi-belly-laughs_1566511


United Visual Arts

Matt Clark
Chris Bird
Ash Nehru
http://www.designindaba.com/speaker/united-visual-artists-uva
http://www.uva.co.uk/
http://www.youtube.com/watch?v=AWf2p2qJv_k
Known for Massive Attack stage sets using screens to project data instead of imagery
create emotion and spectacle on stage
Building and coding massive installations
Moving installation projects using light and sound
monolith
pendulums
origin
canopy


Piet Hein Eek - Dutch Furniture Designer
http://www.designindaba.com/speaker/piet-hein-eek
Created the infamous scrapwood cupboard in 1990
If you want to do well you need to feel like a fish in the water
DO WHAT YOU LIKE!
If you have something new, everyone will like it except the salesman - they like to sell the old dependables
Time is scarce, materials are scarce - respect and waste less
Don't always concentrate on the result, if the soil is fertile SOMETHING will grow

http://www.pietheineek.nl/en
http://www.dwell.com/articles/interview-piet-hein-eek.html


Mathieu Lehanneur - French Product Designer
http://www.designindaba.com/speaker/mathieu-lehanneur
we don't need more widgets
Don't ask a designer to create a bridge, ask a designer for a way across the river.
Give questions rather then a brief ( with a brief, the marketing guys have often already decided on the solution )
How to Sleep - Once Upon a Dream, Veuve Clicquot
How to Breathe - Andrea
How to be Quiet - dB
How to Believe - Choir of St Hilaire Church
How to Die - Tomorrow is Another Day
Throughout our lives, the questions will always remain the same, but solutions will change for our present needs.http://www.mathieulehanneur.fr/works_gb.php